Fox Sports en Espanol Partners With Power Challenge to Redefine Soccer Experience for Fans
Top Spanish-Language Sports Brand Integrates 3D Soccer Game into Multimedia Platform
LOS ANGELES, March 13 /PRNewswire/ -- The country's top Spanish-language
sports brand, Fox Sports en Espanol, is expanding the way fans interact with
their favorite soccer teams by adding Power Soccer(R), a web-based, console-
quality, multi-player soccer game developed by Power Challenge to its online,
broadcast and advertising offerings. Power Soccer(R) was integrated into the
Fox Sports en Espanol's website, foxsportsla.msn.com; the co-branded site can
be found at foxsportsla.msn.com/virtual.
"This is a great win for both our users and advertisers looking to reach
passionate soccer fans," says David Sternberg, General Manager and Executive
Vice President for Fox Sports International. "Our broadcast space continues
to grow in popularity around the globe and Power Soccer(R) allows us to bring
viewers online to experience our great content and entertainment experiences,
as well as drive online users who love soccer and gaming to our broadcast
coverage."
Power Soccer(R) users build, personalize and play their own soccer teams
in live head-to-head matches with other players around the globe. Users can
join their favorite national and Premier League teams in the Power Soccer(R)
Fan Zone, then play Championship Cups against other fans to earn trophies for
their favorite teams.
"We're excited to work with Fox Sports en Espanol and expand the total
soccer experience for users around the globe," said Johan Christianson, Chief
Executive Officer of Power Challenge. "In the months ahead, we'll create
unique tournaments that tie in with the real-world telecasts, giving users a
unique possibility to follow the action on TV while also engage on the web."
With 240 million page views to date, the new online asset, Power
Soccer(R), is expected to drive online usage significantly.
About Fox Sports en Espanol
Reaching more than 14 million cable and satellite households in the
country, of which over 5 million are U.S. Hispanic Households, Fox Sports en
Espanol is the leader in Spanish-language sports media. We feature premier
soccer programming with exclusive coverage of the top leagues and tournaments
in Latin America and Europe; coverage of Major League Baseball's regular
season, League Championship Series, All-Star Game and World Series;
championship boxing and UFC(R) and mixed-martial arts across four compelling
media platforms. With more than 1,600 hours of live and exclusive programming,
a robust web site brimming with streaming video, portable content from FSE
Mobile and the Fox Sports en Espanol Magazine, we are and will continue to be
the first name in the U.S. Hispanic sports space.
Fox Sports en Espanol is distributed by Fox Cable Networks Group and
operated by Fox Pan American Sports LLC, an international sports programming
and production entity jointly owned by HM Capital Partners, LLC and News
Corporation's (NYSE: NWS) Fox Sports International. For more information,
visit Fox Sports en Espanol online at foxsportsla.msn.com.
About Power Challenge
Power Challenge (www.powerchallenge.com) is a leader in delivering
console-quality multi-player and management sports games over the web. Fast-
growing communities of users play over 100,000 head-to-head games a day
against their friends or fellow users from around the globe. An early
innovator of management games with Manager Zone (www.managerzone.com), Power
Challenge has also built extremely high 3-D graphics in their online
multiplayer games and is adding thousands of sports and gaming enthusiasts
each day. The privately-held company is funded by Benchmark Capital and
Balderton Capital and has offices in New York and Stockholm, with a
development studio in Linköping, Sweden.