Self-Service Widgets for Facebook and MySpace Offer a New Channel for Website Publishers to Monetize their Content
SAN FRANCISCO, Dec. 2 /PRNewswire/ -- Today iWidgets, the Social
Syndication Company, announced a new version of its Social Syndication
Platform that makes it easier than ever for publishers to share and monetize
content on social networks.
The new version of the platform offers an easy-to-use wizard that creates
Facebook, MySpace, Hi5, and iGoogle widgets based on a website's existing
content. The widgets can be fully customized with a PowerPoint-style,
web-based drag-and-drop editor. The widgets are then published as fully native
applications, including different formats for walls and canvas pages, and
given full access to viral channels such as newsfeeds.
The iWidgets Social Syndication Platform opens up a new channel for
monetizing content -- including online video -- on social networks and
building brand awareness online, by embedding native applications on the
networks where the most people are spending their time.
"It is increasingly difficult to get users to come to websites and
monetize page views," said Peter Yared, Founder and CEO of iWidgets. "The
iWidgets Social Syndication Platform helps website owners easily monetize
their content on popular destination sites such as Facebook and MySpace where
users are already spending their time."
The iWidgets Social Syndication Platform is the only solution that offers
full drag-and-drop customization of widgets as well as native deployment into
social networks. Other solutions do not help in the construction of widgets
and rely on Flash rather than deep integration into the native dialects of
each destination.
An application-building wizard navigates users through the process of
building content widgets and a pay-for-performance revenue share program,
creating an untapped value proposition for viral content sharing.
iWidgets' patent-pending WidgetWORA(TM) technology publishes each
application as a real, native widget on each destination. These native
applications fit the look of each website, integrate data such as social
graphs and profile information, and leverage viral channels such as newsfeeds
and invitations.
ABOUT iWIDGETS: iWidgets drives traffic and interest from your fans and
their friends by socially syndicating your website's interesting content and
user activity to popular destination sites such as Facebook, MySpace and
iGoogle. The iWidgets Social Syndication Platform allows simple creation of
social applications that blend seamlessly with popular social networking
sites. iWidgets works with CBS Interactive, other media companies and any
company that seeks effective online distribution of their content. iWidgets is
a private company based in San Francisco.
