BRUSSELS, Belgium, Nov. 11 /PRNewswire/ -- TechInsights Europe, the
leading dedicated information and marketing services business serving the
European electronics market, announces that circulation of its flagship
publication EE Times Europe will increase to 70,000, combined print and
digital, in 2009.
EE Times Europe will also be published on a monthly basis as of January
2009, with four additional special issues devoted to: Test & Measurement;
Avionics and Defense Electronics; Automotive; and Smart Sensors, Sensor
Networks & Medical Electronics. These four special issues will provide
targeted circulation into these specific markets as well as bonus distribution
at leading exhibitions.
In addition, the current format of EE Times Europe in print will change to
an A4 format and pagination of each issue will be increased.
"These significant publishing changes will enable EE Times to extend its
reach and better address the evolving European market. Since EE Times Europe's
online network is recognized as the most up-to-date European electronics news
channel source with 100,000 monthly unique visitors, we recognize that the
need for a bi-monthly print publication has diminished. As a result, the
monthly publication will allow us to increase our audience and sharpen our
focused circulation on developing markets and to deliver the ROI demanded by
our clients," stated Andre Rousselot, VP Europe and Publisher at TechInsights
Europe.
"The additional 20,000 copies represent a 40 percent increase in
circulation, which will be aimed at the major European countries, with
particular focus \ on the Central and Eastern European countries," said Luc
Desimpel, Circulation Manager at TechInsights Europe.
For more information on the TechInsights Europe publishing changes,
contact Geert De Vuyst, Sales Director at TechInsights Europe, at
+32 2740 0050 or e-mail geert.devuyst@eetimes.be
About EE Times Europe (http://www.eetimes.eu)
EE Times Europe, a TechInsights brand, provides marketing professionals in
the electronics industry with integrated online and print marketing services.
EE Times Europe's print edition is a monthly magazine that brings news,
analysis, product and design information to 70,000 readers in over 40 European
countries. EE Times Europe's eetimes.eu web site, including its multilingual
regional editions, welcomes 100,000 monthly unique visitors. EE Times Europe's
electronic newsletters reach over 30,000 weekly readers. For more information,
visithttp://www.eetimes.eu.
About TechInsights Europe (http://www.techinsights-europe.com)
TechInsights, formerly CMPs Electronics Group, is a media, professional
services and marketing services business that serves decision makers in the
electronics industry -- the Creators of Technology -- and the suppliers that
wish to connect with them. TechInsights is a division of United Business
Media, a global provider of news distribution and specialist information
services.
In Europe, TechInsights is the leading dedicated information and marketing
services business serving the European electronics market. The company offers
multilingual integrated media services through market leading brands such as
EE Times Europe, Embedded Systems Europe and Microwave Engineering Europe, and
innovative business-to-business marketing and lead generation programs through
branded and client-specific events. Headquartered in Brussels, the European
branch operates a network of editorial experts and media and event specialists
throughout Europe.
About United Business Media Limited
United Business Media Limited (UBM) is a global media and marketing
services company that informs markets and brings the world's buyers and
sellers together at events, online, in print, and with the information they
need to do business successfully. UBM serves professional and commercial
communities, from IT professionals to doctors, from journalists to jewelry
dealers, from farmers to pharmacists around the world. UBM employs more than
6,500 people in more than 30 countries. UBM's businesses operating in the US
include CMPMedica, Commonwealth Business Media, Everything Channel, PR
Newswire, RISI, TechInsights, TechWeb and Think Services. UBM is listed on the
London Stock Exchange (UBM.L) and has a market capitalization of $1.6 billion.
For more information on TechInsights Europe, please contact:
Geert De Vuyst, Tel. +32 2740 0050, e-mail geert.devuyst@eetimes.be
For enquiries during electronica 2009, please visit us Hall A5, Booth 239.
http://www.techinsights-europe.com
http://www.unitedbusinessmedia.com
