AutoTrader Classics is On-Line and Print Resource for Classic Car Collectors and Enthusiasts
Visit AutoTrader Classics Booth at SEMA to See What All the Buzz is About
ATLANTA, Nov. 4 /PRNewswire/ -- Visitors to the 2008 SEMA Show at the Las
Vegas Convention Center will learn all about the best place for automotive and
classic car enthusiasts to fuel their love affair with vehicles at the
AutoTrader Classics booth, number 23495.
AutoTrader Classics is designed to speak to people new to collecting
classic cars and those who are experienced in the hobby.
"AutoTrader Classics will provide classic car aficionados of all varieties
a place to find the vehicle of their dreams," said Rob Huting, general
manager, AutoTrader Classics. "In addition, it also includes a constantly
growing number of resources designed to help these enthusiasts repair,
restore, maintain and fully enjoy their classic cars and trucks."
At the AutoTrader Classics SEMA booth, computer terminals will be
available for show attendees to interact with the newly redesigned site. The
new site offers visitors the opportunity to find specific cars, post their car
for sale, browse classic cars for sale by model or type and interact with a
variety of other resources and information for the classic car collector.
Along with the newly redesigned AutoTrader Classics web site, AutoTrader
Classics also publishes nine print magazines: Mustang & Ford, Classic Cars &
Parts (formerly Old Car Trader), Corvette & Chevy and Kustoms & Hot Rods
(formerly Specialty Car Marketplace), Deals on Wheels, Milestones, Racing
Milestones, Street & Tuner Milestones and Truck, Race, Cycle & Rec.
Marketplace.
Changes to the magazines include improved paper quality throughout, a
revised interior layout that eases the browsing of classifieds and new
editorial content designed to keep the reader better informed. The covers of
all the publications have also been redesigned to be fully integrated with the
AutoTrader Classics brand. In addition, a fifth print publication, Classic
Cars & Parts - Price Guide, will be produced in partnership with NADA Guides.
This publication will include information on classic cars and trucks from 1946
to 1988 as well as exotic cars from 1946 to 2008. Classics Cars & Parts -
Price Guide will be published bi-monthly starting in August 2008 and features
a cover price of $7.99.
Copies of the AutoTrader Classics magazines will be available at the
company's SEMA booth. The company will also have on display an extensively
customized harbor blue 1957 Chevy Bel Air convertible.
"AutoTrader.com has always advocated that smart shoppers compare and know
the marketplace so that they may get the best deal, and this holds true for
buyers of classic vehicles," added Huting. "With these publications, classic
car buyers and enthusiasts will be able to fully understand what price to pay
for the classic car or truck of their dreams."
AutoTrader Classics' print publications, including Mustang & Ford, Classic
Cars & Parts, Corvette & Chevy, Kustoms & Hot Rods and Classic Cars & Parts -
Price Guide can all be purchased at both convenience stores such as 7-11 and
CVS, as well as bookshops such as Barnes & Nobles and Borders.
About AutoTrader Classics
AutoTrader Classics, launched in 2008 and headquartered in Atlanta, Ga.,
is the Internet's leading automotive classifieds marketplace dedicated to the
classic vehicle sector, with more than 20,000 listings of classic cars and
trucks, as well as parts for those vehicles. Utilizing the same innovative
merchandising functionality as found on AutoTrader.com, AutoTrader Classics
unites classic car enthusiasts with the vehicle of their dreams. In addition
to the online marketplace, AutoTrader Classics also produces a series of print
publications designed to inform and entertain classic car enthusiasts and
collectors. For more information, please visit www.autotraderclassics.com .
About AutoTrader.com
AutoTrader.com, created in 1997 and headquartered in Atlanta, Ga., is the
Internet's leading auto classifieds marketplace and consumer information
website. AutoTrader.com aggregates in a single location about 4 million new,
used and certified pre-owned vehicle listings from 40,000 dealers and 250,000
private owners and the site attracts more than 14 million unique monthly
visitors. Through innovative merchandising functionality such as multiple
photos, videos, detailed descriptions and comprehensive research and compare
tools, AutoTrader.com unites new and used car buyers and sellers online to
improving the way people research, locate and advertise vehicles.
AutoTrader.com is a majority-owned subsidiary of Cox Enterprises. The venture
capital firm Kleiner Perkins Caufield & Byers is also an investor. For more
information, please visit www.autotrader.com.
