Mitsubishi Digital Electronics America, Inc. Announces Retail Availability of World's First Laser-Based Television
  
The Laser Era Has Officially Begun - Mitsubishi's LaserVue Now Available At Retail Locations. (PRNewsFoto/Mitsubishi Digital Electronics America, Inc.)
IRVINE, CA UNITED STATES
The Laser Era Has Officially Begun and LaserVue(TM) Delivers Twice the Color at One-Third the Power
IRVINE, Calif., Oct. 28 /PRNewswire/ -- Mitsubishi Digital Electronics
America, Inc. today announced the beginning of the laser era and the immediate
availability of the world's first, laser-powered television. The Mitsubishi
LaserVue(TM) 65" model is now being sold for $6,999 at select specialty
retailers nationwide. After months of anticipation, many consumers nationally
have already purchased LaserVue and have had the rare opportunity to
experience the amazing breadth and depth of color that laser television
offers. LaserVue has been introduced as the most energy efficient
large-format, high-definition television available on the market today.
LaserVue not only delivers two times the color(1) of many of today's HDTVs,
but it also uses exponentially less power(2) than LCD and plasma TVs.
"The consumer demand for LaserVue has simply exceeded our expectations and
the product is a terrific example of Mitsubishi's technology leadership within
the home entertainment market. Bringing laser TV to market is a significant
industry accomplishment and we're very proud to be the only TV manufacturer to
date that has delivered on the promise of a laser-driven TV," said Frank
DeMartin, vice president, marketing, at Mitsubishi Digital Electronics
America. "With operating power at approximately 135W, LaserVue is
environmentally friendly, consuming approximately one-third the power of
today's LCD TVs, and one-fourth of plasma TVs. Living in today's
green-conscious environment, consumers can enjoy this color-brilliant,
ground-breaking home entertainment product while being mindful of energy
consumption at the same time."
LaserVue's technology is unparalleled; laser beams provide an extensive
range of rich, complex colors, along with truly distinct clarity and immersive
depth of field. Precise and focused, the purity of laser light far surpasses
current high-definition technologies. LaserVue has demonstrated a
reproduction of color gamut in excess of 200 percent of BT.709, delivering two
times the color of many of today's HDTVs. Brightness has been demonstrated at
approximately 500 nits. Additional features for LaserVue include Smooth
120Hz(TM), x.v. Color(TM) and 1080p with an Ultra Thin Frame.
LaserVue is also equipped with 3D-ready(3) viewing capabilities,
demonstrating Mitsubishi's foray into bringing a true "Hollywood"
entertainment experience to the consumer. At 10 inches thin, LaserVue TV has
been designed for both floor stand and wall-mount applications and features a
full stereo range of sound capabilities with integrated speakers.
"Consumers are now coming to equate LaserVue with the industry's best
performing high-definition television, and we are confident that HDTV
enthusiasts everywhere will want to quickly get their hands on one," continued
DeMartin.
About Mitsubishi Digital Electronics America, Inc.
Mitsubishi Digital Electronics America, Inc., the Official HDTV Sponsor of
The PGA TOUR, manufactures and markets a comprehensive line of premium quality
1080p Home Theater HDTVs and 1080p Premium Flat Panel HDTVs. Recognized as
the world leader and innovator of large display high-definition televisions,
Mitsubishi Digital Electronics America builds products that lead the industry
in quality, performance and ease-of-use. For additional information about
MDEA, visit http://www.mitsubishi-tv.com
LaserVue, Ultra Thin Frame and Smooth 120Hz are trademarks of Mitsubishi
Digital Electronics America, Inc.
(1) LaserVue has demonstrated reproduction of color gamut in excess of
200% of BT.709.
(2) Operating power consumption for LaserVue has been measured at 135
watts as measured by a weighted UL standard, which is less than
one-third the power consumption of LCD televisions and one-fourth the
energy usage of plasma televisions as indicated by manufacturer
provided specifications.
(3) In order to display 3D images, Mitsubishi Home Theater DLP TVs
require source devices to support checkerboard display formats for
display of 3D gaming or 3D cinema content. A 3D standard format does
not currently exist for Blu-Ray or DVD prepackaged media. A 3D
standard may emerge that is not compatible with Mitsubishi Home
Theater DLPs. Please visit mitsubishi-tv.com for updates and
information.
SOURCE Mitsubishi Digital Electronics America, Inc.