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Beckerman Adds Nine New Clients

  Beckerman Public Relations Logo. (PRNewsFoto/Beckerman Public Relations)

HACKENSACK, NJ UNITED STATES
 
Fast-Growing Firm Continues to Attract Regional and National Clients in a Range of Business Sectors

HACKENSACK, N.J., Oct. 26 /PRNewswire/ -- Beckerman, one of the largest independent public relations firms in the industry, has announced that it has won nine new clients in the past several weeks.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090921/BeckermanPRLOGO )

The new clients, which bring Beckerman's client roster to well over 100, represent a wide range of industries, including the construction, technology, food supplement, alternative energy, real estate and financial sectors.

The new clients also represent a wide geographical range, from a local developer to a Denver, Colo.-based software company.

Beckerman's aggressive new business streak is an outgrowth of an expansion strategy that began with Beckerman's acquisition in June of Avalanche Strategic Communications, a fast-growing public relations firm with a specialty in social and digital media. In conjunction with this transaction, Beckerman relocated from Bedminster, N.J., to Hackensack, N.J., and opened a satellite office in New York that will allow it to better serve its growing New York client roster.

With the acquisition of Avalanche, Beckerman also gained an established and highly successful niche handling public affairs, issues advocacy and corporate political reputation issues for foreign governments and multinational corporations.

The acquisition of Avalanche was followed by the acquisition in September of Manhattan-based Wise PR. Wise PR has introduced new areas of expertise in the digital realm to the Beckerman platform. The Wise PR acquisition will allow Beckerman to aggressively take the lead when it comes to the latest insights and trends in the digital media space, positioning the firm for future growth.

With the acquisitions, Beckerman became one of the largest independent public relations firms in the industry, employing more than 40 public relations professionals. The firm has benefited from the new breadth and range of industries served while remaining dedicated to its traditional client base in the real estate industry and the legal and financial services sectors.

"The aim of the mergers was to broaden our platform and position us for growth," said Keith Zakheim, president. "We are now seeing the fruits of that strategy in the form of a steady flow of new clients who are taking advantage of the wide range of capabilities that we have to offer -- from our contacts in the traditional print media to our digital expertise -- to drive their business and to meet their strategic objectives."

Beckerman's new clients include:

  • Agudath Israel of New Jersey is the regional affiliate of Agudath Israel of America, a broad-based Orthodox Jewish advocacy group with chapters in major communities throughout the United States and Canada.
  • Alfred Sanzari Enterprises, based in Hackensack, N.J., is one of the oldest property owners and developers in northern New Jersey, having built over 6 million square feet of commercial, industrial, mixed-use and residential properties since 1945, including for some of the most prestigious corporate tenants in America. Beckerman is doing public relations for Court Plaza, their downtown Hackensack headquarters office building.
  • livethesource(TM) is a direct sales company established to launch and market the first and only fully nano-encapsulated liquid vitamin, mineral and herbal supplement, daily source(TM). With its breakthrough technology, it is a complete blend of health and well-being. The specially selected vitamins, minerals and herbal compounds in daily source(TM) provide a substantial increase in nutritional value, first, due to their synergy, and second, due to their nano-encapsulation. livethesource(TM)'s all-natural patented nanotechnology(TM) process creates a vitamin particle small enough to be absorbed with maximum efficiency.
  • Multi Distressed Asset Co., is part of The Multi Group of Companies (Multi), a market leader in a full range of real estate investment and financing services. Multi, which has been providing such service for 15 years, launched Multi Distressed Asset Co. to leverage its experience in the distressed real estate market. Multi Distressed Asset Co. has acquired thousands of REO (real estate owned) properties nationwide from lenders and servicers alike. The firm recently acquired Texas-based Discounted Properties.com, a portal for bank-owned real estate and REO properties. Beckerman will promote Discounted Properties' upcoming home giveaway program and its programs for homebuyers, integrating social media platforms that connect directly with consumers.
  • New Energy Technologies (NET) - This Burtonsville, Md.-based company is a developer of MotionPower(TM) technology designed to generate "clean" electricity by harnessing the kinetic energy of the estimated 250 million cars and light trucks driven more than six billion miles on America's roadways every day through installations at high-traffic locations, such as toll booths, traffic intersections, rest areas, border crossings and drive-through restaurants.
  • Rivet Software is a Denver-based company that is pioneering the future of global financial communications. The focus of Rivet Software is to provide finance, accounting, and other business users with control over the collection, analysis and dissemination of business and financial information for which they are becoming increasingly responsible. CEOs and CFOs of U.S. public companies are now liable for the accuracy of financial information, yet these officers usually have little control or knowledge of how this information is gathered and analyzed.
  • Vcorp Services LLC based in Monsey, N.Y., and Los Angeles, Calif., provides a full suite of affordable, high-quality corporate services to new and current business owners, including entity formations, business filings, document retrieval, trademark applications, compliance services and more. Vcorp's legal products expertise and dedication to delivering exemplary client service provide quick and efficient corporate services in all 50 states.
  • Vzillion Inc. -- Founded in 2006, VZillion is a Web 4.0 VirtuReal (real entity with virtual representation) environment that smashes through traditional, flat, 2-D web pages to create a 3-D personal Internet experience that makes the Web come alive. Far from a new application, VZillion is a new Internet world that allows members to experience the power of the Internet. VZillion provides tremendous opportunity for individuals, businesses, education providers, entrepreneurs and others to develop a VirtuReal presence. Members can surf the Internet from within their 360-degree customizable apartments complete with furniture, wall-mounted flat screens and artwork.
  • XsunX Inc. is developing a breakthrough thin-film photovoltaic (TFPV) cross-industry technology that would utilize the excess manufacturing capacity of the hard disc drive industry to mass produce high-efficiency, low-cost solar cells to capture the power of the sun. The new manufacturing technology will increase cell efficiency, improve production speeds and yields, and dramatically lower the cost for solar cells, allowing solar power to effectively compete against other sources of electrical energy.

About Beckerman

Beckerman is one of the largest independent full-service public relations firms in the industry. Founded in 1989, Beckerman's staff of more than 40 experienced media professionals represents a distinguished roster of over 100 clients from diverse industry sectors including real estate, environmental, financial, health care, technology, consumer products, public affairs and corporate political reputation. The firm has offices in Hackensack, N.J., and New York City. To learn more please call 201-465-8000 or visit www.beckermanpr.com.


SOURCE Beckerman