ANN ARBOR, Mich., July 29 /PRNewswire/ -- Borders Group, Inc. (NYSE: BGP) has promoted Joanna Goldstein to the newly created position of Vice President, Marketing Revenue. Goldstein, 33, will be responsible for developing and managing cooperative marketing promotions and sales-driving initiatives with publishers as well as other vendors and third-party marketing partners.
At Borders, Goldstein previously served as Merchandising Director, Newsstand, Calendars, Games and Trend Gifts, a post she held since joining the company in 2006. In this role, Goldstein was responsible for negotiating vendor agreements and driving revenue and profits across all four business categories. Prior to Borders, she was with Source Interlink Companies for seven years, most recently as Senior Director, Retail Services, where she managed $400 million in newsstand sales for 3,500 retail outlets, including 10 national chains. Earlier, she served as Director, Publisher Services for Source Interlink, where she managed bookstore and account fulfillment for more than 1,500 magazine titles.
Goldstein earned a bachelor's degree in 1998 from George Washington University, Washington, D.C.
"We look forward to establishing stronger marketing relationships with publishers and others with the goal of building our collective business results," said Art Keeney, Borders Group's Senior Vice President, Marketing. "Joanna's demonstrated success at negotiating effective agreements with companies in the newsstand and other business categories, as well as her focus on driving results, will help us build even more effective marketing promotions in conjunction with our business allies."
About Borders Group
Headquartered in Ann Arbor, Mich., Borders Group, Inc. (NYSE: BGP) is a leading retailer of books, music and movies with approximately 25,000 employees worldwide. Through its subsidiaries, the company operates more than 1,000 stores primarily under the Borders(R) and Waldenbooks(R) brand names and offers online shopping through Borders.com. For more information about the company, visit www.borders.com/aboutus.
