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Stern + Associates Expands Thought Leadership Practice
 
Firm Signs New Clients in Management Consulting and Law

CRANFORD, N.J., July 27 /PRNewswire/ -- Stern + Associates (S+A) - the full-service public relations and marketing communications agency with offices in Cranford, N.J., Cambridge, Mass. and Nashville, Tenn. - has added two clients to its roster: Robert H. Schaffer & Associates (RHS&A) and Fisher & Phillips LLP.

"As we continue to broaden our agency's roster, it is an honor to represent these prestigious clients in the fields of management consulting and business law," said Susan Stern, president of Stern + Associates. "Using our proven ability to effectively target key client audience groups with compelling messaging and high impact communications, our team will reach business leaders with valuable information related to employment law, global immigration and organizational and cultural change."

Whether generating media coverage that builds momentum for its clients' important messages or positioning their leaders as visionaries in their respective fields, S+A develops and implements strategic communications programs that build awareness and interest in their clients' knowledge and capabilities. S+A's programs for its newest clients include a variety of effective strategies and tactics:

  • For Robert H. Schaffer & Associates, world renowned management consultants in the development and practice of organizational and cultural change, S+A will promote managing partner Ron Ashkenas' forthcoming book, "Simply Effective: How to Cut Through Complexity in Your Organization and Get Things Done" (Harvard Business Press, 2009). Based on Ashkenas' successful Harvard Business Review article, "Simplicity-Minded Management" (Dec. 2007), "Simply Effective" provides a roadmap for transforming complex, underperforming and unwieldy businesses into highly successful, straightforward powerhouses that cut the clutter to achieve increased profit margins and stronger product portfolios. S+A also will provide broad-based business media support to maximize exposure of RHS&A and consult on speaking opportunities.

  • Fisher & Phillips, one of the largest law firms in the country representing management in the areas of labor, employment, civil rights, employee benefits and immigration law, has forged a partnership with S+A to raise awareness for its operations in Murray Hill, N.J. via strategic, regional and national business media outlets. Since its founding in 1943, Fisher & Phillips has developed and maintained a depth and breadth of expertise that is difficult for most other firms to match. Its range of experience and expertise has allowed the company to bring efficient and practical solutions to today's most pressing labor and employment law problems.

With 24 years of success and creativity, Stern + Associates is a full-service public relations and marketing communications agency with offices in Cranford, N.J., Cambridge, Mass. and Nashville, Tenn. The company's growing roster of national and international clients covers a broad range of consumer, business-to-business, education, healthcare, technology, energy, and architecture and design accounts. In an industry known for high client turnover, S+A's dedication to strategic counsel and creative ideas that work has resulted in strong client partnerships, many lasting for more than a decade. For additional information, visit www.sternassociates.com.


SOURCE Stern & Associates