MKM Signs Leading Natural Skin Care Company: Smart Girls Who Surf
HUNTINGTON BEACH, Calif., June 15 /PRNewswire/ -- MKM, a youth culture and active lifestyle marketing firm, has signed Smart Girls Who Surf, a leading natural skin care company and woman-owned business. As agency of record, MKM will handle product placement, product launch and overall branding for the Laguna Beach, Calif.-based enterprise whose online home is www.smartgirlswhosurf.com.
Smart Girls began several years ago as a mother's quest for a healthy alternative to commercial sunscreens on the market. Following extensive research and development, Smart Girls created a line of earth-friendly products for men and women that nurture the skin and protect the environment without using toxic chemicals or synthetic preservatives.
All Smart Girls products -- SPF 30+ sunblock, lotions, hair care, soaps and lip balms -- are certified chemical free, paraben free and environmentally friendly, and are made in the USA at an FDA-approved facility.
"The majority of sun care products on the market today have harmful chemicals that pollute our waters and are dangerous to our health," said Smart Girls President Jennifer Taylor. "Our sunblocks are completely natural, loaded with antioxidants, chemical free, water resistant and won't sting your eyes."
Taylor added, "MKM, with its extensive background in active lifestyle and outdoor sports, is the perfect firm to help take our brand to the next level."
Unlike many sunscreens which are mass-produced overseas and whose effectiveness diminishes rapidly, Smart Girls' formulas are created with the natural active ingredients Zinc Oxide and Titanium Dioxide to provide broad spectrum UVA/UVB protection. Used in combination, Zinc and Titanium provide a durable, long-lasting barrier to the sun's most harmful rays.
Located in Huntington Beach, MKM specializes in non-traditional public relations, experiential marketing and special event production. The company's "Boardfest" event has won accolades as the nation's premier youth-oriented action sport, music and empowerment festival. More information is available at www.teammkm.com and www.myspace.com/boardfest.
