Payments and Profit Strategies to be Revealed at the 20th Anniversary Direct Response Forum
BROOKFIELD, Wis., Feb. 16 /PRNewswire/ -- The Direct Response Forum (DRF), the leading trade association for payments professionals in the direct response industry, will hold its annual forum on Monday August 10th through Wednesday August 12th, 2009 at the Tampa Marriott Waterside Hotel.
This year's forum, Celebrating 20 Years of Educating Merchants on Payment Processing Profitability, will provide a variety of educational sessions designed to give card-not-present merchants real-time strategies for streamlining payment processes and cutting costs.
The Direct Response Forum is unlike any other industry event. There are no underlying marketing motives, no sales pitches, no expos, and no exhibitors. "The DRF emphasizes collaboration and sharing of best practice ideas among peers to strategically leverage the latest in payments trends and technologies. This year's DRF is totally aligned with helping merchants adjust to the changed business environment," says Fred Rodriguez, DRF Executive Chair.
The forum will include valuable information on the latest trends in existing and emerging payment methods, PCI, recurring payment challenges, office operations, international payments, new legal issues, and other related topics.
The Direct Response Forum www.directresponseforum.org brings together leading direct merchants, acquirers, card companies and service providers for two days of interactive panels, breakout sessions, and roundtable discussions focused on key topics affecting the customer/card not present (CNP) merchant community.
The Direct Response Forum is a not-for-profit educational organization that is managed by a volunteer Board of Directors from Affinion Group, Direct Alliance, Encore Marketing, Expedia Inc., HD Publishing Group, L.L. Bean Inc., Microsoft Corporation, ShopNBC, Silpada Designs, and The College Board.
